Hardware tool sales

It is not an easy thing to do sales of hardware tools. To achieve good performance, we must master some skills and methods.

入门篇

Introductory article

初出茅庐做工具，掌握技巧很重要，

A green hand tools, it's very important to master the skills,

个性特点要鲜明，工具知识要记牢。

The distinct personality characteristics, knowledge of tools to remember.

安装技能要掌握，动手动脚又动脑，

Installation skills to master hands and brains,

出发之前多准备，各种样本不能少。

Before you start to prepare, all kinds of samples can not be less.

训练篇

Training text

地图名片身份证，工具包装报价表，

Map card identity card, tool package quotation,

避免盲目去乱跑，资料一定收集好。

Avoid blindly running, the data must be collected.

拜访之前细思考，各种因素想周到，

Think carefully before visiting, all kinds of factors are thoughtful,

穿戴整齐懂礼仪，第一印象很重要。

First impressions are important in wearing neat etiquette.

见面第一先介绍，名片同时要递到，

The first introduction is to meet, and the business card will be delivered at the same time.

少说多听多观察，顾客需求要记牢。

Speak less and listen more and more observation, the customer needs to remember.

实战篇

DJ Java Decompiler

天南海北都要谈，天文地理都需要，

All over the country to talk about, astronomy and geography are required,

察言观色细端详，寻找话题投其好。

How fine look, look for the topic of the good.

把握气氛融洽时，不失时机谈品牌，

When the atmosphere is in harmony, it is time to talk about the brand.

特点优点需求点，真正卖点要谈到。

The characteristics of the demand point, the real selling point to talk about.

避开价格谈价值，不谈便宜谈质量，

To avoid the price, to talk about the value, not to talk about the quality of cheap.

各种优点都谈到，顾客心理把握好。

All the advantages talk about the customer's psychological grasp.

心战篇

Heart war

顾客交易有八怕，销售人员要知道，

There are eight fears for a customer transaction, and the salesman wants to know.

一怕工具质量差，二怕工具报价高。

The quality of the tool is poor, and two of the tools are high.

三怕工具退不了，四怕技术装不好，

Three tools can not back, afraid of bad equipment four,

五怕市场范围小，六怕行情不太好。

Five afraid of the small market, six afraid of the market is not very good.

七怕返点不够高，八怕货期赶不到，

Seven if the rebate is not high enough, if not rush delivery eight,

各种心理了解到，生意一定能成交。

All kinds of psychology know that business is sure to deal.

自勉篇

Zimian article

经营理念较超前，认同文化不自傲，

The management concept is more advanced, and the culture is not proud,

注意销售需耐心，一见钟情实在少。

It takes patience to pay attention to sales, and little love at first sight.

目标顾客多关注，多到门市跑一跑，

The target customers pay more attention to the entrance to the market.

有时专门去拜访，有时顺路去聊聊。

Sometimes special visits, sometimes on the way to talk.

日久一定能生情，诚心诚意去结交，

For a long time, we will be able to have love.

一旦顾客受感动，推销工具时机到。

Once the customer is moved, the time to sell the tool is.